Pittsburgh SEO Services

You’ve got an awesome Pittsburgh-based business, and a web site that details, or at least talks about what that business does. So, why isn’t your website seeing the kind of traffic you think it should? Perhaps it just needs a little SEO on its side.

Search Engine Optimization, or SEO, can be a bit mystifying for many. Most of us in the business world know its importance for marketing but we aren’t entirely sure what it means or the depth of its impact. Simply put, having a website with great SEO in Pittsburgh especially, means your website appears at the top of search engine page results. The more exposure your business has on that first page of a search engine query result, the more traffic your website will see. All that attention translates into more business and a stronger reputation for what you do.

At In Your Hand Media, we love helping our clients get their Pittsburgh SEO stats raised and their businesses seen. If you feel that you are missing a decent application of SEO from your Pittsburgh-based business website, contact us and tell us all about it. We’d love to help.

SEO for Pittsburgh Businesses

How can SEO help your Pittsburgh business get the attention it deserves? Your website may be incredible, and your story may be amazing. However, if people can’t find you to learn about it, all that effort becomes a bit wasted. Having a strong web design is only a piece of the puzzle when it comes to digital marketing and getting your voice heard. Of course word of mouth goes a long way, and your happy customers are undoubtedly singing your praises, but how do you get to the people beyond their reach? How do you get to customers who don’t know you exist? You’ve got something to share with potential customers and clients, so let us help you get the message out there!

How Does SEO Work and How Can It Help?

SEO is the art of enhancing the content on a website so that it appears at the top of search engine results pages. Whether your potential clients or customers use Google, Bing, Yahoo, or any other type of search engine to look for things online, when they’re looking for the goods or services you provide, a solid SEO plan ensures your business will appear on that first results page. The farther your business is down the line, unfortunately the less likelihood that you will be found by those looking because people rarely click to the next results page.

SEO works by creating an understanding of what keywords people might use when they’re searching for certain things. Maybe your company is a boutique specializing in widgets and you focus on green energy production. Perhaps you are a burgeoning photographer that has a particular eye for capturing beautiful, candid moments. Possibly you are a dedicated baker creating the most delicious vegan wedding cakes in the city. Having a website that is search engine optimized means the people looking for those things will be able to find your business based on the keywords they are most likely to utilize. At In Your Hand Media, we will help you determine those keywords with an eye towards making you the most successful in catching those searches. However, what we won’t do is exchange the integrity of your message for the sake of awkwardly stuffing keyword phrases into your website’s copy.

One of the most important aspects of SEO is simply creating engaging content that draws the visitor’s interest in and engages them throughout their journey on your website. We will work to develop a strategy that makes sense for your business while understanding the industry you operate within, the competition you are up against, and the motivation behind your potential customers’ internet browsing. Our aim will be to help you turn those visitors into your customers, and the first step is simply getting them to your website.

Why In Your Hand Media is the Company to Help With Your Pittsburgh SEO

At In Your Hand Media, we are a connected, full-service digital media company that specializes in content production, online advertising, social media marketing, web development, and of course, search engine optimization. We are driven to get our clients the results they are looking for and work with them to deliver the best product for their business goals and desires. We begin simply by establishing an understanding of who our clients are so we can be better facilitators for their overall web presence needs. Our clients enjoy a personalized approach, because they’re not just another number to us. Rather, they are businesses we want to help succeed. Success for our clients feels a bit like a success for us too.

Connect With In Your Hand Media for Your Pittsburgh SEO Needs

Whatever your website needs may be, whether it is a design overhaul, updated graphics, or just some added SEO with a Pittsburgh focus, we want to hear about it. So, send us a note and let us know how we can help.